Today on Behind the Boss Mask, I’m speaking with Summer Tannhauser of Lady Boss League. Along with running a successful local business with a number of part-time employees, this former school teacher + mom of 2 young kids provides consultation, courses, + training on how to best use Pinterest for marketing + to drive traffic to your website.

I met Summer via a small mastermind ground that I was graciously invited to by a fellow entrepreneur. Summer has consistently impressed me with her intelligence, wise marketing, + graciousness.

This episode is perfect for anyone who is balancing a growing family, an online OR local business, + hasn’t resolved to be a hermit yet. If you’re juggling more than 1 business idea, intrigued by Pinterest, or returning to work after starting a family, then this episode is for you!



Show Notes:

  • Summer had no plans to be an entrepreneur + started her local pet business as a side hobby / summer job in-between teaching elementary school.
  • How the big decision to leave teaching + take on full-time entrepreneurship was inspired by becoming a mom.
  • To delegate effectively, Summer shares the shift in mindset she had to make to “hand off” certain tasks to others.
  • Always interested in the online world, Summer built her 1st business in online travel from the ground up, but wasn’t sure where the clients would come from.
  • How a random article about using Pinterest for business sparked her interest: “I’m gonna give this a try!”
  • Insight into Pinterest’s “promoted pins”, now with more targeted options for ALL small + medium-sized businesses.
  • How she finds the balance + time for her kids, family, + businesses, including vacations!
  • The ONE question that Summer presents: What are the 1, 2, or 3 key items that are moving your business forward the MOST? Comment below with your answer!



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