Today we’re going Behind the Boss Mask with branding strategist, marketing photographer, + host of the Know, Like, & Trust Show podcast, Britney Gardner.

Being a fellow introvert, Britney + I dive into the heart of branding + the realities of entrepreneur life right away + keep on going!

This episode is perfect for anyone who wants to know more about the importance of branding for entrepreneurs; why branding is more than just photos; how your branding directly connects to your marketing plans; why one-day intensives are so powerful; how podcasting is a great outlet for introverts; the realities of being a mom + an entrepreneur (mompreneur!); or some very real talk on burnout.



Show Notes:

  • Britney’s work: showing your potential clients what it feels like to work with you
  • Why people need to be able to IMAGINE being you
  • Why you need to learn things about people and who they are
  • How Britney began as a wedding photographer (which is even harder than it sounds!)
  • Why “the photo tells a story”
  • The value of “one-day intensives”
  • Why you need power branding statements + how to create them
  • A CLEAR plan for photos: What feelings do you want to evoke?
  • How Britney gained confidence through the growth of her podcast
  • Why it’s FUN hosting a podcast!
  • Britney’s current support team and who she is looking to hire next
  • Why a podcast is a great outlet for introverts
  • Why have an accountability partner?
  • Britney’s “normal” day: juggling babysitters and boundaries
  • Pushing yourself to the burnout level
  • Britney’s “soy milk in NOLA” story (and how she uses it)
  • How to recognize the signs of impending burnout


The ONE question that Britney asks: What are you waiting for to show the real you in your business? … Comment below with your answer!



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