Do you have your own business?

Whether you’re a side hustler, freelancer, contractor, entrepreneur, consultant, self-employed … pick whatever label you want, but if you pay your own taxes, you have a business.

Congratulations! You’re in an exclusive group with millions of others.

In the U.S. alone, there are more than 28 MILLION small business owners – and that statistic is from 2015, so it’s likely more now.

What’s my point?

Being a business owner doesn’t make your unique. It may feel like it does – especially if your family or friends don’t really understand what you do all day.

But having a business + GROWING a business are two different things.

One way or another, we’re all seeking to grow – more clients, more money, more freedom – pick a metric + run with it.

Being a business owner doesn’t make you unique – YOU make you unique. Your unique definition of success. Your unique passion about a particular topic or field. Your unique history + education that has influenced the choices you’ve made to get you to where you are, reading this post, right now.

As Michelle Schulp says, “not every path leads to every destination.” Doing the same shit everyone else can’t get you to where YOU want to go. Setting yourself apart isn’t just about branding or marking – it’s about YOU.

The best connections + growth I’ve ever seen in my business is from communicating one-on-one with people: at professional events, personal events, through mutual friends, through fellow clients … people know people who know people who need YOU.

Having millions of followers on Instagram is great, but if you’re not paying all your bills with money to spare to enjoy life, you’re focusing on the wrong metric.

Pick what is important to:

  1. Company growth
  2. Financial growth
  3. Expanding your worldview
  4. Expanding your experience
  5. Expanding your skills
  6. Improving your health
  7. Spending more time with family

If you said all of them, CONGRATULATIONS – you’re on your way to burnout.

Pick no more than 3 from the list. Choices must be made, then action must be taken. You’re always allowed to choose a new course or pick a new destination.

But you’ll go nowhere, and see no growth, if you don’t choose, get started, and get out from behind your computer.

You’re a person who is a business owner, not the other way around.

Reconnect with yourself, then connect with others, then help them any way you can (in a mostly paid fashion).

Photo by Rene Böhmer on Unsplash

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